The BCG Growth-Share Matrix: Theory and Applications

di

50Minutes

50Minutes.com

The BCG Growth-Share Matrix: Theory and Applications - Bookrepublic

The BCG Growth-Share Matrix: Theory and Applications

di

50Minutes

50Minutes.com

FORMATO

Social DRM

DISPOSITIVI SUPPORTATI

computer

e-reader/kobo

ios

android

kindle

€ 4,99

Descrizione

The key to portfolio management! 

This book is a practical and accessible guide to understanding and implementing the BCG growth-share matrix, providing you with the essential information and saving time.

In 50 minutes you will be able to:

   • Analyze the activities in your business portfolio and identify the role they play in the business as a whole
   • Sort these activities into the four categories of the matrix: stars, question marks, cash cows and dogs
   • Identify the future market shares and growth to make sure you invest in the right activities

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Dettagli

Dimensioni del file

1,3 MB

Lingua

eng

Anno

2016

Isbn

9782806266156

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