FORMATO
Adobe DRM
DISPOSITIVI SUPPORTATI
computer
e-reader/kobo
ios
android
kindle
Descrizione
In this contemporary world, an ecological issue such as global warming interests both the marketing practitioners as well as the consumers. The green paradigm in communication and marketing is not simply another hype or buzz word, simply denotes all the activities intended to generate as well as facilitate any exchange in order to satisfy human needs such that satisfying these needs happen with the most minimal input on the environment.
Dettagli
Categorie
Saggistica, Professionale, Sociologia, Economia, finanza e marketing, Marketing
Dimensioni del file
1,9 MB
Lingua
eng
Anno
2012
Isbn
9788856856965